The OTC market has a significant number of issuers that are development stage companies that do not lend themselves to financial analysis. Traditional research reports, which focus on financial metrics, become meaningless. Credibility becomes vital, and that means delivering communications that clearly demonstrate the market opportunity and the capabilities of management to achieve success. Our team has decades of experience in marketing and communications and will work with you to develop and execute a successful communications campaign.
At the heart of our activities is the development of an excellent profile of our clients. Investors need to understand the market in which a company competes, and it is a challenge to distill an often complex business environment into a meaningful story that is clear and concise. The company’s business model must be communicated in a compelling way. If a report is not a good read, it will not be read. Period.
We will work with your company to identify the key communication points to convey at every opportunity. We work with your senior management team to ensure that any interviews, press releases and other communications stay on point and consistently convey the most effective message.
Success builds on success. Once you begin to appear on the radar, there is the opportunity to attract investors. As liquidity rises, momentum builds.
Investors look for trading excitement.
Momentum is a key component of a successful investor awareness campaign.